In recent years, driven by the convergence effect of 5G, big data, artificial intelligence, Internet of Things and cloud computing, trillions of terminal devices, such as smart wearable devices, smart home appliances, smart cars and smart robots, have been rapidly popularized. The infinite vitality and business opportunities contained in the consumer electronics industry have become an indisputable fact. This year's explosion of the "metasurverse" concept has added fuel to the race, as it requires low-latency, low-power 5G communications, which can support large-scale device connections, as the basis for many of its innovations.

This is just one example of what is possible on the consumer electronics circuit. More concretely, perhaps we can see some signs from the increase in global shipments of smart phones, computers, televisions and other products year by year. Looking back on the history of development, we can find that whether it is the rapid increase of mobile phone penetration rate in 2014-2015 or the emergence of TWS headset in 2019, the emergence of innovative electronic products always drives the growth of the consumer electronics industry like the tide. The development of consumer electronics industry is largely determined by the cycle of product innovation because the iteration cycle of product technological innovation is short and the product market competitiveness is largely determined by the level of technological innovation. On this premise, the negative impact of the epidemic can be partially eliminated, objectively providing more time for major manufacturers to upgrade themselves. As manufacturers continue to strengthen innovation, the unit price of consumer electronic products continues to rise, bringing more market space.

More importantly, the development of consumer electronics industry has entered the fast lane, which also reflects the changes in people's lifestyle and consumption tendency. With the advent of the epidemic, people have been exposed to and used to more information technology products such as office products in both work and study in the last two years. Such changes are bound to be more thorough and profound with the in-depth development of Internet technology and the continued role of the epidemic era, bringing the continuous outbreak of opportunities in the information technology industry.

In the post-epidemic era, how can we gain entry to the future market in the face of increasing trade friction, declining demographic dividend and structural adjustment of the information industry? I'm afraid this is all the visionary industry practitioners, managers in the continuous thinking and exploration of the problem. In the complex and changeable environment, many industries need to overcome the crisis and seek opportunities to see the future through the cooperation of all parties. This is especially true in the rapidly changing consumer electronics industry. Given the double buffs of the 5G era and the post-COVID-19 era, it is easy to understand the emergence of "metasomes" and other Internet hype themes. The industry is in urgent need of new growth points to drive the economic and development recovery, investors hope to have new focus to remove the depressed mood of the market, people hope to have new technology and new products to continue to improve daily life. But at this time more attention should be paid to distinguish between right and wrong, prudent investment, to prevent risks, to keep the income. If there is one spirit to rely on in the future market of nuggets of consumer electronics, I think it is "The world is so big, let's go see it. See more, think more and take fewer risks.

Adhering to the aim of bold innovation and excellence, the Consumer electronics show in 2022 will promote the development of the industry. There will be more fresh and fresh highlights and gather global wisdom and technology to create a better life. For more information, welcome to Appliance&electronics World Expo (AWE) in 2022.