The Consumer electronics show in 2022 will be held in Shanghai New International Expo Center from March 17 to March 20, 2022.The exhibition insists on innovation and change, and achieves continuous breakthroughs in scale, quality and global influence. It is one of the three top household appliances and Consumer electronics shows in the world.
1. Characteristics of industry market
Consumer electronic accessories market is mainly divided into complete machine and accessories consumer market, which is as follows: Complete equipment market is mainly matched with the corresponding consumer electronic equipment complete equipment sales, customers for the complete machine manufacturers and their complete machine assemblers, attach importance to the standardization and consistency of product function, performance and quality, and have higher requirements for the technical research and development depth, quality control management ability and cost control ability of consumer electronic parts manufacturers.
The consumer market of retail accessories mainly faces end consumers or retail channel providers, such as retailers' super enterprises and professional electronic accessories brands, etc., who pay attention to whether the function, appearance and richness of product categories can meet the needs of target consumer groups. Technology research and development of consumer electronics accessories manufacturers breadth, insight into market demand, product from the original design to the packaging design of the whole chain design capability, customer and channel service capacity have higher requirements, at the same time due to dispersion of product variety, customer demand for the flexible level also have higher requirements for production capacity.
2. The cyclical, regional and seasonal characteristics of the industry
Consumer electronic accessories are widely used in many downstream fields. And with the technological progress and the continuous updating and evolution of consumer demand, consumer electronic products have penetrated into all aspects of people's work and life, the downstream application market continues to develop and extend, and the industry as a whole is still on the rise. So there is no obvious periodicity in the industry.
The global consumer electronics market is widely distributed, and the market in different regions presents a certain seasonality due to different consumption habits, holiday arrangements and commercial promotion activities (such as black Friday and Christmas promotion in European and American countries and Double Eleven in China). Generally speaking, the third quarter and the fourth quarter are the peak sales season for enterprises, while the first quarter is the off-season for enterprises.
In terms of regional characteristics, globally, high-end consumer electronics enterprises are mainly distributed in North America, Europe, Japan and South Korea and other developed countries and regions under the influence of people's income and consumption level and consumption concept. In the domestic market, manufacturers of consumer electronics industry are mainly concentrated in the pearl River Delta, Yangtze River Delta and Bohai Rim regions with developed economy and complete industrial chain.
Adhering to the aim of bold innovation and excellence, the Consumer electronics show in 2022 will promote the development of the industry. There will be more fresh and fresh highlights and gather global wisdom and technology to create a better life. For more information, welcome to Appliance&electronics World Expo (AWE) in 2022.