AWE2014 REVIEW DOWNLOAD
The thirteenth Appliance World Expo (AWE2014) took place March 18th-21st in Shanghai New International Expo Center.
AWE2014, the home appliance industry's most notable annual event, was unprecedented in scale. The event attracted more than 500 manufacturers, 500 members of the media, and 90,000 visits from audience members. AWE2014 showed consumer's rising demands for high-tech products and smart life concepts. New products were unveiled at press releases, and accompanying spectacular and diverse events showcased the industry's advancement and latest achievements. The appearances of numerous celebrities, CCTV's and other local media's attention and reportage confirmed that the smart concept's influence cannot be ignored in the next wave of industry movements. Finally, the well-attended forums and crowded exhibition floor was evidence of AWE's popularity. AWE has already stepped up to the ranks of CES and IFA - becoming one of the three largest home electronic appliance shows worldwide.
AWE2014VISITOR REPORT DOWNLOAD
AWE 2014 has successfully come to a close. During the 4 days of the expo more than 500 well-known brands participated, attracting 82,000 visits, an increase of 37% over last year. Included in this number are 61,000 visits from professional audience members, accounting for 75% of total visits.
The visitors came from a wide variety of places with an increasing overseas representation. 46.57% of this year's visitors came from Shanghai, another 45.63% came from other parts of China, and foreign visitors accounted for 5.8% of the visitors.